ALT Sports Data Launches First End-to-End Combat Sports Betting Data Platform, AXS

October 23, 2025 (Carlsbad, CA) - ALT Sports Data, the leader in comprehensive sports betting data and engagement solutions for alternative and emerging sports, today announced the launch of its Combat Sports Data Platform named AXS, a subscription-based system that powers regulated betting and fan engagement across mixed martial arts, boxing, kickboxing, Muay Thai, wrestling and grappling organizations worldwide.

Designed specifically for the rapidly expanding combat sports ecosystem, AXS unifies ringside data capture, API distribution, model-driven market creation, and trading support. It gives every promotion, from regional fight nights to global circuits, the ability to become a sportsbook-ready betting property. 

While the combat sports category boasts a massive global following and growing engagement, their data ecosystem is highly fragmented. ALT Sports Data’s new AXS platform unifies the entire capture-to-market pipeline, turning every fight into a regulated, monetizable betting asset. Leagues benefit from ringside data capture technology, real-time API integration, streaming distribution, compliance and integrity tools, and NXTbets fan engagement pages that channel new players to sportsbook partners. Sportsbooks, in turn, gain access to standardized, high-integrity markets built on verified event data.

“The AXS platform integrates structured data capture, market modeling, streaming, sportsbook distribution, and partner marketing in one scalable solution”, said ALT Sports Data’s Chief Product Officer, Michael Jordan. “Its tiered structure scales with each league, from foundational pre-match markets to premium AI Vision modules that deliver advanced telemetry by classifying strikes, submissions, and control time through machine learning, enhancing both betting markets and storytelling.”

ABOUT ALT SPORTS DATA

ALT Sports Data is bringing the next wave of consumers to sports betting. By empowering alternative sports leagues to participate in legal live sports betting, ALT Sports Data enables their partners to activate, monetize and retain fans, while giving the world greater access to the sports they truly love.

Their official and exclusive league data rights power [PRTL], their proprietary trading platform. Leveraging advanced data models and market insights, ALT Sports Data provides real-time odds and pricing for the largest sportsbook operators in the world that include FanDuel, DraftKings, bet365 and Stake.

Further, their demand generation engine boasts exclusive access to 200+ million social media fans and followers, rivaling the world’s largest sports properties in reach and engagement. By partnering with the leagues to access these, they efficiently drive customer demand for sports book operators in a way that no other data provider can.  ALT Sports Data further accelerates engagement via their owned media channel, NXTbets.com, to inform, entertain and engage audiences around betting on these sports.

For more information on ALT Sports Data, please visit altsportsdata.com or email connect@altsportsdata.com.