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NEWS


ALT Sports Data Appoints Jake Cassaday as Chief Executive Officer
Proven sports media and technology executive to lead next phase of growth across global league and sportsbook partnerships Carlsbad, CA (May 12, 2026) - ALT Sports Data (ASD), the global leader in engagement solutions and official data for emerging and alternative sports, today announced the appointment of Jake Cassaday as Chief Executive Officer. Cassaday brings more than 15 years of experience building, scaling and investing in sports media, technology, and betting-related
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May 123 min read


ALT Sports Data and Caesars Entertainment Announce Partnership to Power New Formula 1 Betting Product Across its Sports Betting Platforms
FOR IMMEDIATE RELEASE ALT Sports Data and Caesars Entertainment Announce Partnership to Power New Formula 1 Betting Product Across its Sports Betting Platforms Agreement brings advanced, real-time Formula 1 wagering powered by official data, predictive modeling and race-level simulation to Caesars Sportsbook and William Hill Carlsbad, CA (May 1, 2026) – ALT Sports Data, a global leader in engagement solutions and official data for emerging sports, today announced a partnersh
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May 14 min read


ALT Sports Data Announces Official Partnership with World Fencing League Ahead of April 25 Global Debut in Los Angeles
ALT Sports Data Announces Official Partnership with World Fencing League Ahead of April 25 Global Debut in Los Angeles Long-term collaboration to power regulated sports betting strategy and unlock new global audience engagement for professional fencing Carlsbad, CA ( April 9, 2026 ) - ALT Sports Data, the leader in providing comprehensive sports data engagement solutions for alternative and emerging sports, today announced a new long-term partnership with the World Fencing
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Apr 83 min read


ALT Sports Data and SportsPro Announce “Fan Engagement & Data Forum” at SportsPro New York 2026
NEW YORK, NY (February 4, 2025) – ALT Sports Data, a global leader in sports betting data and fan engagement solutions, today announced a partnership with SportsPro to host the ALT Sports Data Forum on March 12, 2025, in New York City as part of SportsPro New York 2026. The Fan Engagement & Data Forum is an invitation-only event designed to convene sports leagues, rights holders, betting operators, technology providers, investors, and media to explore how data, betting, and e
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Feb 42 min read
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